Products vs. Services. It’s always a dilemma for a software company because they both compete for our precious limited time. Products have the lure of eventually being more profitable, if you can get sales, and are highly scalable. Services have the advantage of bringing money in now, but generally only scale to the amount of time you have to give. Although, I continue to work on LogicalVue products, I’ve also decided to take on some consulting work to help with our cash flow.
I’m starting small and will ratchet it up over time, as demand warrants. This means that initially I’m only looking at REALbasic-related work. I’m pleasantly surprised so far. After just a couple short weeks of actively pursuing opportunities, I’ve landed several smallish contracts with some prospects for other larger ones.
I’m using Big Contacts to track my sales contacts and leads. For managing projects, I’m using Basecamp, which I, and my customers, like very much. It’s a great way to keep all information about a project in one place, instead of having it scattered in a bunch of e-mails.
If you’re also doing the consulting thing, I’d love to hear from you in the comments.
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